Global recording company Sony Music Entertainment is proud to announce the signing of Nigerian megastar D’Banj to its RCA Africa label. The breakthrough deal also includes a multi-album, worldwide exclusive contract with emerging Nigerian singer-songwriter star Kayswitch and a strategic partnership with D’Banj’s Nigerian record label DB Records, who’s catalog includes artists and producers such as J.Sol, Jay Sleek and DeeVee.
Sony Music’s RCA Records label hosts a family of global superstar artists and a catalog of music, which includes some of the most important recordings in history. The signing landmarks a historic moment, which sees Africa’s number one superstar artist D’Banj join Africa’s number one music and entertainment company Sony Music.
RCA is home to top artistes like Christina Aguilera, Kelly Clarkson, Alicia Keys, Mario, Monica, and Pitbull. D’banj’s DB Records fields Kay Switch, producers J Sleek, Deevee as well as himself.
‘Partnering with D’Banj is a seminal event for us at Sony Music Entertainment Africa. We’ve always admired his talent and to be able to assist with bringing D’Banj’s music to millions of fans, established and new, across the continent is an honour for us’, says Managing Director of Sony Music Entertainment Sean Watson.
‘It’s a new era for Africa, the birthplace of music and I’m excited about this very powerful partnership with Sony Music through which we will give birth together to a new era with endless opportunities for my fans, producers, artists and the start of a new time for a revolution in music from Africa. Nothing is impossible’, D’Banj says.
‘We are really excited to be partnering up with DBanj and his DB Records label. The recent launch of iTunes in Africa means that Nigerian fans and those elsewhere on the continent will now readily be able to access this amazing music as soon as it comes to market’, Spiro Damaskinos, Director of RCA Records Africa.
Just this year, D’banj and former partner Don Jazzy parted ways after dissolving the very popular Mo’Hits Records. Don Jazzy has also gone on to set up his own record label Mavin Records.